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Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.

Why Google Shopping is Essential for eCommerce Success

How To Create Great eCommerce Name Ideas

Having been around the block on naming bits of software and even companies over the years, the pain of choosing...
eCommerce Marketing StrategyBrand Marketing Strategy

Bing Ads vs Google AdWords

You’re nailing your Google AdWords management , exploiting every scrap of relevant traffic you can and you’re looking for more search...
Google Ads TipsBing Ads Tips

Google Ads Double Serving

This post explores the Google Ads Double Serving Policy and double serving as a strategy. It shares my personal experience and...
Google Ads TipsConversion Rate Optimisation Tips

Google AdWords Remarketing Lists for Search Ads

Google AdWords remarketing lists for search ads (RLSA’s) are a really useful bid strategy for your Google AdWords Management which is...
Conversion Rate Optimisation TipsGoogle Ads Tips

Costly Twitter PPC Mistakes to Avoid

Social Media Pay Per Click advertising can work really well for some businesses, and drive a lot of relevant traffic to...
Social Media Marketing TipsConversion Rate Optimisation Tips

Using Periscope for Business

In this T-Time show, Periscope advocate and super-fan Mark Shaw joins Mark Tillison for a cup of tea and a...
Social Media Marketing TipsTwitter Marketing Tips

Twitter Ads For eCommerce

In this post, we explore Twitter Ads for eCommerce stores. It will help you understand the plethora of unique targeting...
eCommerceConversion Rate Optimisation Tips

Facebook Advertising Location Targeting

Who do you want your Facebook Ads to reach? Thank You Facebook for introducing what is a very helpful Facebook...
Social Media Marketing TipsFacebook Marketing Strategy