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PPC Tips
The End of Expanded Text Ads & Its Wider Implications
April 21, 2022
At the end of August 2021, Google announced that from June 2022, expanded text ads will no longer be available....
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Why Your Google Ads Disappeared – and How You Can Fix Them
October 13, 2021
Google Ads can be fickle, and sometimes it might seem like your ads have disappeared from the search results entirely....
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Google Ads Custom Columns Can Now Use Impression Share Data
August 23, 2021
Custom Columns in Google Ads now allows for a new set of metrics. Impression share data is now available for...
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A Farewell to Facebook Analytics
June 28, 2021
As the sun sets on June 30th 2021, Marketers will wave goodbye to Facebook Analytics for good it has been...
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How to align SEO and PPC eCommerce efforts for better results
June 22, 2021
When it comes to online stores, pay per click (PPC) advertising and search engine optimisation (SEO) are arguably two sides...
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A Chat With Wedding Hour: Digital Marketing For Your Wedding Business
April 21, 2021
Are you a wedding business owner who is struggling with marketing? Luckily for you our very own Managing Director, Mark...
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Bidding on Brand Terms in PPC: T-Time With Tillison
March 25, 2021
A contentious question with no definitive answer has been argued over for many years online: should you bid on brand...
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How Apple’s iOS 14 update limits your advertising efforts
February 9, 2021
Privacy is going to be at the forefront of Apple’s latest update. As a result of iOS 14, Facebook Ads...
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Everything You Need To Know About Google Ads Search Impression Share
January 13, 2021
Working out if your Google Search Ads are successful can be a challenge, and there are many different metrics and...
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