PPC Tips

The End of Expanded Text Ads & Its Wider Implications

At the end of August 2021, Google announced that from June 2022, expanded text ads will no longer be available....

Google Ads can be fickle, and sometimes it might seem like your ads have disappeared from the search results entirely....

Custom Columns in Google Ads now allows for a new set of metrics. Impression share data is now available for...

As the sun sets on June 30th 2021, Marketers will wave goodbye to Facebook Analytics for good it has been...

When it comes to online stores, pay per click (PPC) advertising and search engine optimisation (SEO) are arguably two sides...

Are you a wedding business owner who is struggling with marketing? Luckily for you our very own Managing Director, Mark...

A contentious question with no definitive answer has been argued over for many years online: should you bid on brand...

Privacy is going to be at the forefront of Apple’s latest update. As a result of iOS 14, Facebook Ads...

Working out if your Google Search Ads are successful can be a challenge, and there are many different metrics and...