Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.

10 Essential SEO Trends to Follow in 2022

Online competition is always growing. With this in mind, it may be time to rethink your current SEO strategy and...
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5 Ways How to Increase Sales Using Social Media

To better serve your clients, your retail business would benefit greatly from using social media marketing. Publicity and communication have...
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Black Friday eCommerce Strategy: Top tips for preparing your online business

Black Friday is rapidly approaching! With the clock counting down to the arrival of the 26th November, many eCommerce sites...
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6 Best Black Friday Marketing Strategies That Work

What is Black Friday and why is it important? Black Friday is just around the corner. This infamous event will...
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A New Google My Business Name Is Just Around The Corner

If Google hasn’t already sprung enough surprises in the year 2021, a new bombshell has been dropped with the reveal...
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We’ve Been Shortlisted for the Portsmouth Innovation Awards

Our team of specialists here at Tillison Consulting have been shortlisted for the Portsmouth Innovation Awards 2021. We’re up for...
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Why Your Google Ads Disappeared – and How You Can Fix Them

Google Ads can be fickle, and sometimes it might seem like your ads have disappeared from the search results entirely....
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Page Speed Impact on Conversion: Is It Costing You Money?

I want you to think about the last time you clicked on and straight off a website because it took...
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Screaming Frog Announces SEO Spider 16.0

Screaming Frog’s most recent SEO spider update is here. In the latest update, which is version 16.0 and was given...
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Microsoft Ads Upgrades To New Feedback Platform

Microsoft has announced a new platform as part of its advertising service that allows users to share feedback in a...
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The Importance of Meta Titles and Descriptions in SEO

If you’re new to the world of search engine optimisation (SEO) you might have heard of meta tags. They are...
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Say “Hello” to Yoast SEO 17.1

Yoast SEO has announced the release of its latest update today, Yoast SEO 17.1. This follows on from the introductory...
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August 2021 Round-Up

August was the month of the Olympics, and Great Britain managed to come 4th in the medals table, with 22...
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Google Ads Custom Columns Can Now Use Impression Share Data

Custom Columns in Google Ads now allows for a new set of metrics. Impression share data is now available for...
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Why Your Facebook Ads Are Not Working And How You Can Fix Them

Optimising Facebook ads is tricky business. Setting up the perfect ad takes time, time that can go to waste if...
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Your Guide To PPC Marketing for the Education Sector

Pay per click (PPC) advertising for the education sector can be a minefield of high costs and high competition, and...
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Google Ads’ New Cryptocurrency Policies

Since 2018, Google Ads has had a strict ban on running advertisements relating to cryptocurrency and any content that falls...
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Guten Tag To Gutenberg 11.2

It’s a good day for all the WordPress lovers out there as they have announced the release of Gutenburg 11.2....
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