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How to Create a Content Marketing Calendar for Your College + Why You Need One

Keeping your content uploading schedule on track can be a nightmare – especially when you’re in the education sector. But...
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Moz Launches Page Authority 2.0

The new and improved version of Moz’s Page Authority is being launched on 30 September 2020. As with every new...
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10 Easy Ways to Boost Your College’s SEO

When you’re looking for information, where’s the first place you go? Your answer is most likely a search engine. It’s...
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What are the Benefits of Social Media on SEO?

Social media is rapidly becoming one of the largest resources used to promote businesses and brands online. In fact, there...
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The SEO Benefits of a Long-Tail Keyword Strategy to Your Business

In search marketing, long-tail keywords can produce tremendous results if you know how to use them properly. They account for...
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404 Pages That Help to Reduce Bounce Rate

What is a 404 page? Whether custom or generic, the infamous 404 error message is nothing new to any website...
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Google Will Prioritise Your Business by its Mobile Website From March 2021

What is Google indexing? Indexing is the process Google uses to place search results in a certain order depending on...
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The Importance of Having a Mobile-Friendly Website

In recent years, mobile devices have become the pinnacle way in which we find information online. You cannot walk down...
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Local SEO Guide: Everything You Need to Know

Every business, small or multi-location, needs to implement a local search engine optimisation (SEO) strategy in order to grow and...
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