Google AdWords vs Facebook Ads

Google AdWords vs Facebook Ads

Which is better, Google AdWords or Facebook Ads? Google AdWords includes a range of different channels targeting different stages of the marketing funnel. Most businesses and users will be most familiar with Search Ads, which are displayed when a customer enters a Search Query into Google’s search engine. In addition, Google also has a Google […]

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Facebook Ads Not Converting Into Sales?

Facebook Ads Not Converting Into Sales?

Facebook Ads not converting into sales? There’s a good reason why this rarely produces the results that businesses expect. In This Facebook Ads T-Time Show – Where Facebook activity and Facebook Ads fit in the digital marketing funnel – What results you should expect – How to track the traffic and the influence that Facebook […]

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Google AdWords Email Targeting

Google AdWords Email Targeting

Email Retargeting Across the Google Display Network Wouldn’t it be great if you could target your email list with ads to entice those users back to your site? That email marketing list could be segmented and each segment targeted with unique offers or ads depending on earlier engagement or purchases or demographic data you might […]

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Social Media Opportunities for eCommerce in 2016

Social Media Opportunities for eCommerce in 2016

With the rise of mobile and eCommerce, social media has in lots of ways started to revolutionise the way we shop online. From ads to buy buttons, social media opportunities for eCommerce will definitely change the way retailers sell their products online in 2016. Social media ads are becoming much less intrusive and more relevant, […]

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Facebook Advertising Location Targeting

Facebook Advertising Location Targeting

Who do you want your Facebook Ads to reach? Thank You Facebook for introducing what is a very helpful Facebook Ads feature to make location targeting more specific. Thanks to the update there are now a number of ways you can target your audience through geographic locations on Facebook Ads. You can see from the […]

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