Facebook Marketing Strategy

Why Your Facebook Ads Are Not Working And How You Can Fix Them

Optimising Facebook ads is tricky business. Setting up the perfect ad takes time, time that can go to waste if...
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A Farewell to Facebook Analytics

As the sun sets on June 30th 2021, Marketers will wave goodbye to Facebook Analytics for good it has been...
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Facebook Business Suite Launch Simplifies Content Management on Facebook and Instagram

Facebook Business Suite has officially launched. Aimed at bringing together Facebook and Instagram publishing, the mobile app and desktop interface...
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Facebook to Roll Out Ad Limits

From February to summer 2021, Facebook will be enacting a limit on the number of ads each Page can run...
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Tips For Using Facebook Groups In Business

We’ve all been part of that dreaded Facebook group. A million and one notifications but very little actually aimed towards...
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Making Influencer Marketing A Success

So far in our series of Everything You Need To Know About Influencer Marketing we’ve learned what influencer marketing is...
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How To Build An Influencer Marketing Campaign

In part 1 of Everything You Need To Know About Influencer Marketing, we looked at the basics, why it’s effective...
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What Is Influencer Marketing?

Since the inception of business, there has existed marketing. From the times of old where merchants would shout about their...
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Facebook Campaign Budget Optimisation: An Effective Way of Narrowing Your Targeting?

Despite 2018’s major algorithm change to prioritise ‘meaningful interactions’ and family and friends over pages and businesses, Facebook should still...
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