Stop Blaming AdWords for Your Poor Sales

Stop Blaming AdWords for Your Poor Sales

“AdWords does not work”. A statement I hear occasionally from businesses that have tried and failed to make AdWords profitable for their business. No. It doesn’t work for every business or every product, but those are the exceptions rather than the rule. What AdWords Success Looks Like Almost all advertisers’ goals are more leads or […]

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Twitter Automated Direct Messages

Twitter Automated Direct Messages

This post explores Twitter automated Direct Messages, which some Twitter users insist on building into their Twitter strategy. We’ve explored Twitter automated Direct Messages before in Twitter Marketing: 4 Bad Habits to Avoid. 96% of Twitter Automated Direct Messages Fail And many do more harm than good. Only 4% of responses claimed that they’d either […]

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How To Create Great eCommerce Name Ideas

How To Create Great eCommerce Name Ideas

Having been around the block on naming bits of software and even companies over the years, the pain of choosing a name for anything is a challenge at best. There are some basic principles you might like to consider before embarking on your quest for great eCommerce name ideas. This could equally apply to your website, product […]

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Branding Yourself on Google+   

Branding Yourself on Google+  

So you’ve followed our How to Set up Your Google plus Personal Profile and now it’s time to start branding yourself on Google+. One of the most important parts of any marketer’s job is to create a strong brand identity. Google+ is a great social media platform on which to brand your business, especially as […]

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Why We Need To Stop Calling It SEO

Why We Need To Stop Calling It SEO

The Search Engine Optimisation industry has exploded in to a huge economy in a very short space of time, keeping pace with the growth of the Internet, naturally. But What is SEO? The term itself is perfectly fine – Optimising web pages to conform with good practice recommended by Search Engines such as Google, Bing […]

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