Google AdWords Tips

A contentious question with no definitive answer has been argued over for many years online: should you bid on brand...

We’ve all seen Google Ads campaigns, even if we don’t realise it. Whenever you use the search engine, you’ll probably...

Google has announced that it is going to stop showing search terms that trigger ads if there isn’t “significant” data....

From 1 November 2020, advertisers running Google Ads campaigns in the UK, Turkey and Austria will pay the new digital...

Somewhere near you, there’s a prospective student opening a search engine. They’re looking for where they’re going to attend school...

Having your Google Ads campaigns disapproved can be frustrating. If your ads aren’t running, you’re going to get fewer leads...

In search marketing, long-tail keywords can produce tremendous results if you know how to use them properly. They account for...

The extensions offered by Google Ads have rapidly grown and improved over recent years, with its recent development, the form...

You may be familiar with the ever-popular WordPress SEO plugin Yoast. It is extremely helpful when it comes to optimising...