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Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.

5 Reasons Why Your School Should be Using Google Ads

Alex Bardsley
January 30

4 Ways to Advertise a School Open Day Online

Open days are an extremely important part of any school’s recruitment process, providing prospective students and their families with the...

Education Content Marketing Tips

Alex Bardsley
January 30

Different Ways to Advertise Your School or College Online

In today’s digital age, it’s essential for schools and colleges to have a strong online presence. Not only does it...

Content Marketing Tips Education

Alex Bardsley
January 26

Unavailable Desktop / Mobile Landing Pages: Google Merchant Centre Disapproved Products

Introduction An unavailable Landing Page can be a big problem for your Google Shopping campaign. If your landing page is...

eCommerce eCommerce Marketing Strategy

Nicholas Ward-Upton
January 25

Category Pages vs Tag Pages: Which is Better?

When it comes to organising content on a website, two common methods are using category pages and tag pages. These...

SEO Tips and Tricks

Nicholas Ward-Upton
January 17

Mastering SEO for eCommerce Image Optimisation

As an eCommerce business owner, understanding how to optimise your product images for SEO is crucial. Poorly optimised images can...

eCommerce eCommerce Marketing Strategy

Nicholas Ward-Upton
January 13

How to update robots.txt in WordPress

Knowing how to update robots.txt is crucial for anybody who owns or maintains a website. Robots.txt is a file that...

SEO Tips and Tricks

Alex Bardsley
January 13

Incorrect value [identifier exists]: Merchant Centre Disapproved Products

Incorrect Value [identifier exists] is a fairly common but very important error within Merchant Centres that will stop your products...

PPC Tips Google Marketing Tools and Strategies

Mark Tillison
January 11

How To Fix Promotional Image Overlay On Image Link: Merchant Centre Disapproved Products

Unfortunately, Google does not let you advertise with images that include overlay text or promotional images. If you see this...

eCommerce Marketing Strategy PPC Tips