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Mark Tillison

With years of experience in digital marketing, Mark is Tillison Consulting’s MD and fearless leader.

How Chiropractors Waste Budget on Google Ads

Mark Tillison
July 18

Manual Bidding vs Automated Bidding: Which is Better?

Pay per click campaigns have many options to choose from. These can include Google Ads for Search, Display, Google Shopping...

Google Ads Tips Google Marketing Tools and Strategies

Mark Tillison
May 13

Planning Your Digital Adoption Strategy – 4 Fundamental Steps to Follow

Digital adoption, although necessary in the current business climate, is not an easy feat. In fact, a recent McKinsey study...

Brand Marketing Strategy

Mark Tillison
February 18

7 Best Practices for Email Marketing Strategies For Leads Generation And Sales Conversion

Email marketing is an inexpensive yet effective method of generating leads for businesses. It’s a cost-effective way to reach out...

Business Development Strategy

Mark Tillison
January 11

Creating an SEO Friendly Website: 5 Top Tips

These days, you can’t ignore the need for search engine optimisation (SEO) – not when so many businesses know how...

SEO Tips and Tricks Web Design Tips

Mark Tillison
December 11

What Is Link Farming? Why It’s Not Effective For SEO Link Building

Link farming is an old search engine optimisation (SEO) tactic which some SEO agencies still use today. This link-building technique...

SEO Tips and Tricks

Mark Tillison
November 30

5 Ways How to Increase Sales Using Social Media

To better serve your clients, your retail business would benefit greatly from using social media marketing. Publicity and communication have...

Social Media Marketing Tips

Mark Tillison
October 13

Why Your Google Ads Disappeared – and How You Can Fix Them

Google Ads can be fickle, and sometimes it might seem like your ads have disappeared from the search results entirely....

Google Ads Tips PPC Tips

Mark Tillison
March 16

How CRM Integrations Can Level Up Your Ecommerce Business?

Customer relationship management (CRM) systems store all contacts and centralise business processes. This helps you to streamline and start scaling...

eCommerce eCommerce Marketing Strategy