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April 2021 Round-Up

april 2021 round-up

Well, it’s been some month. We’ve flown a helicopter on Mars, the post-lockdown roadmap entered its next phase and, perhaps most bizarrely, two supermarkets have been fighting over a caterpillar.

What about the team at Tillison Consulting? We’ve been hard at work building new websites, optimising client’s SEO strategies and delivering PPC campaigns producing six-figure results.

Amidst all of the busyness that comes with the digital marketing world, we’ve also produced some great content. Get the full low down in our monthly round-up.

Core Web Vitals Postponed

Last month we told you that the Core Web Vitals were around the corner and ready to rock the world of web developers everywhere. Initially set for a May 2021 release, site owners can now breathe a slight sigh of relief.

Google’s page experience update which would incorporate the Core Web Vitals as ranking signals has now been pushed back to a rollout beginning in mid-June. This revised date gives web developers an extra month to prepare.

More Web Design Successes

ecowater new website

We recently took on a project for water treatment experts EcoWater, who were looking to give their WordPress website a new lease on life.

Left in the hands of our expert SEO team and website developers, we were able to come up with a new site structure and design. A completely refreshed website was launched in April to reflect the luxurious water softeners that they provide.

We love helping clients with web design, and we can give your site a boost today!

Wedding Marketing Q&A

We love sharing our digital marketing across a range of sectors. That is why our very own Managing Director, Mark Tillison, took part in #WeddingHour with For Better For Worse.

Packed full of digital marketing hot tips, he was on hand to answer all of the industry’s burning questions. Areas covered included blogging, social media, local SEO and so much more!

You can catch all of the Twitter chat in our blog with additional insights from Mark.

Education Landing Pages That Rank

Whether it’s prospective students enrolling for college or university courses or parents looking for school open days, nowadays they all come from one place; your website.

That’s why it’s so important to have a landing page that ranks well in the search results, above your education competitors. Our blogs through some of the techniques that you should be using to boost visibility and help your website visitors take the desired action.

We have a proven track record of boosting open day and student recruitment numbers. So get in touch today if you need help with your digital marketing for education.

Often overlooked, link building is in fact one of the most important SEO activities you should be carrying out.

In order to drive referral traffic to your website and boost its authority, you need to obtain links from external sites – known as ‘backlinks’. 

Our guide gives you nine useful link building techniques that you should be implementing into your SEO strategy. From utilising social media to guest posting on other sites, we’ve got it all covered in our blog. 

What’s next?

It’s hard to believe that we’re almost halfway through 2021 already! We continue to work with our awesome clients to produce some excellent results. Especially after introducing our new digital marketing for law firms services.

We’re looking forward to the next step of the lockdown road map rolling out on May 17th (hopefully) and being truly reunited soon. 

As always, follow us on social media to get the very latest on all things Tillison Consulting.

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