As I’m sure you are aware there have been a number of changes over the last year or so to Google Shopping. Google are now introducing further updates to the Google shopping feed specification to provide merchants with a much better way of reaching more shoppers and flexibility in organising their product data.
The changes are as follows, in Google’s words:
There is also going to be a revision of image quality recommendations and new policies for landing pages coming in the near future but as of yet there is no guide on this.
Changes to the Google Shopping feed specification will be put into effect beginning September 30th 2014 but you can submit the new policies straight away.
To find these, go to the “updated feed specification” found in the Merchant Centre help Centre.
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