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Tom Hughes

Tom is one of Tillison Consulting’s CRO brainiacs. He also has a keen interest in conversion rate optimisation and the power of persuasion.

5 Web Design Trends for 2022

Great website design is timeless, but as with everything, trends come and go. Both 2020 and 2021 saw organic shapes,...

You did it! You have a new website and you want to show it off to the world. You’d like...

Google Optimize is an online testing tool that allows you to build and run essential tests for your website. By...

What makes a great landing page? A website’s landing page is what the user sees first. Think of them as...

User experience is the term used to describe how well a customer interacts with a product or service. It is...

Bing has announced a new WordPress plugin that will help you submit new and updated content from your WordPress blog...

Microsoft Advertising has partnered with Shutterstock to bring a plethora of free stock images to your ads and search campaigns....

A website is always the forefront of your online business as a place to welcome your target audience, show off...

What is a 404 page? Whether custom or generic, the infamous 404 error message is nothing new to any website...