Nicholas Ward-Upton

The Availability field in Google Shopping refers to the availability of a product for purchase. This field is used to...

What is product type in Google Shopping? Product type is a classification system that is used by retailers to organise...

What is a European Article Number? A European Article Number (EAN) is a type of barcode used to identify products...

Advertisers can use the [excluded_destination] field to determine which parts of the Google platform each product in their inventory will...

Google Product Listing Ads are a type of advertising that allows retailers to show images of their products along with...

Contents: First of all – What is Technical SEO and why do we use it? Technical SEO refers to optimizations...

When it comes to organising content on a website, two common methods are using category pages and tag pages. These...

As an eCommerce business owner, understanding how to optimise your product images for SEO is crucial. Poorly optimised images can...