Digital marketers have often argued that WordPress is the best content management system you can really ask for, especially when it comes to SEO.
That said, getting your website ranked at the top of Google isn’t merely a case of using WordPress and WordPress alone – at the end of the day, it is just a CMS and doesn’t present you with a perfectly optimised website straight off the bat.
Fortunately, as a tool that prides itself on being ‘SEO-friendly’, WordPress does offer a multitude of plugins to help you put SEO best practices to good use. If anything, it offers too many SEO plugins, so here’s a list of five to get you started on optimising your WordPress site:
Coming in at the top of the list, this plugin has an astounding 5-star rating and has been going since 2008. Yoast SEO is named the #1 SEO tool for WordPress, and Team Tillison couldn’t agree more.
This plugin provides a quality toolset that allows you to optimise all pages on your website. There are both free and paid versions of it – both versions are great, but with Yoast SEO Premium you do get access to bonus features like internal linking suggestions, an automated redirect manager and – best of all – no ads.
Whether it’s a blog post or a very important landing page, filling in your metadata and doing other important bits and pieces such as noindexing or canonically linking a page couldn’t be easier with this superb tool. If you want an easier life working on a WordPress site, install this plugin. You won’t regret it.
Got a load of broken URLs and 404 errors flashing up on your site? This completely free plugin is the right tool for you.
Redirection makes fixing 404 errors the easiest job in the world – it’s as simple as putting in your broken link and then telling the plugin where you want it to redirect to. You can also decide whether you want it to be a 301 or 302 redirect.
One big problem we have had with previous redirect plugins is the fact that if you had hundreds – or even thousands – of broken links mapped in a sheet, you had to copy and paste in all of these URLs manually. This is a very long and very boring job, but thankfully Redirections allows you to upload a CSV file within a few clicks. This saves hours of tedious work, and it works a charm.
2018 was a big year for page speeds and if you have a slow website, this could damage your results. A lot of the time, a site is slowed down due to the number of unoptimised images. That’s when downloading Smush is a good idea.
Smush optimises your images at the click of a button. After installing and ticking a few boxes for personal preference, this tool will optimise, resize and compress all your mage on your site. In the long run, this will speed up your site, make it more efficient and improve your overall page performance.
Contact Form 7
With over 5 million installs, Contact Form 7 is a great plugin for managing multiple contact forms across your site – not to mention being completely free.
With Contact Form 7, you can use simple markup to customise the form and mail content with flexibility and ease.. The form supports Ajax-powered submitting, CAPTCHA, Akismet spam filtering and more.
Title and Nofollow for Links
Last but not least, this neat little plugin comes in handy after the WordPress 4.2 update annoyingly removed title fields. This tool not only restores those fields, but it adds a new Add rel=”nofollow” to link checkbox to it.
There’s not much else to this plugin but it’s still worth an install – it’s free after all!