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Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.

6 Ways to Optimise a Blog Post For SEO

Nicholas Ward-Upton
November 5

What is ‘People Also Ask’ and How to Use It For Content Creation

Now more than ever, your content should be geared towards answering your audience’s questions. Google rewards high-quality, high-value content with...

SEO Tips and Tricks

Mark Tillison
November 3

9 Google Shopping Optimisation Tips to Supercharge Your Campaigns

Optimising your Google Shopping campaign! It sounds a bit crazy and fancy. However, what does it actually mean? It is...

eCommerce Marketing Strategy

Nicholas Ward-Upton
October 27

9 Reasons Why You Should Be Using Google Trends for SEO

Google Search, News, Images, Shopping and YouTube are part of everyone’s daily lives. Currently, there are over 1 billion people...

Google Marketing Tools and Strategies Content Marketing Tips

teamtillison
October 22

20 Reasons Why You Should be Using Google Ads

We’ve all seen Google Ads campaigns, even if we don’t realise it. Whenever you use the search engine, you’ll probably...

Google Ads Tips PPC Tips

teamtillison
October 20

Every Google Algorithm Update You Need to Know About

Google algorithms are complex sets of rules and processes that determine the relevance and ranking of web pages in search...

SEO Tips and Tricks

Nicholas Ward-Upton
October 9

Google My Business Updated With Search Results Data

Google My Business has released a new update to serve businesses with much more search results data. It aims to...

Marketing News

teamtillison
October 8

How to Drive Traffic to Your eCommerce Store

So you’ve got a state-of-the-art website set up and you’re waiting for the sales to start coming in. But driving...

eCommerce eCommerce Marketing Strategy

teamtillison
October 6

How to Create Buyer Personas That Work + 4 Examples & FREE Template

When you build a house, you always start with the foundations. A strong foundation increases its longevity and ensures it’s...

Content Marketing Tips Brand Marketing Strategy