Brand Marketing Strategy

Brand marketing strategies, tips, techniques and tactics from brand definition to brand growth, maintaining and measuring the impact of branding activity.

Understanding Google Discover Google Discover is a personalised feed feature by Google that provides users with a feed of content...
In a world where consumers and businesses are evolving to be ever more digital (95% of startups already have digital...
What Is An Influencer? There are varying degrees of influencers and inevitably as they have become more powerful and prevalent...
Remarketing isn’t just a clever way to target customers who left your website without making a purchase, or those who...
Digital adoption, although necessary in the current business climate, is not an easy feat. In fact, a recent McKinsey study...
When it comes to online stores, pay per click (PPC) advertising and search engine optimisation (SEO) are arguably two sides...
As a beauty business, whether you offer lip fillers, facelifts or hair removal, you want to push appointment bookings and...
Are you a wedding business owner who is struggling with marketing? Luckily for you our very own Managing Director, Mark...