Our SEO Specialists were approached by a leading cricket goods eCommerce store which had a good volume of organic traffic and sales through its site, but knew that more traffic and sales were available with professional help in an increasingly competitive market.
Outline Strategy
After an initial review of the organic placement and strategy of the site, our Specialists got improvements swiftly underway to increase organic traffic to the site. The eCommerce store had a good online presence and rankings were generally pretty good for some search terms. This gave our team a strong foundation on which to build, giving us confidence in some pretty quick results.
The technical SEO followed competitor analysis to establish strengths and weaknesses of the website before moving on to create a content strategy and maximise the ranking value of social media activities and profiles.