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SEO Agency for Colleges

Enhance your college's impact with a rise in open day registrations, enrollments, and more.

Emma Soper
Emma Soper
Head of College, Connell College
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“Tillison provided technical expertise and immediate support in an area of work that we were unable to support internally at that time. Getting this element of our online presence up to speed has made a significant impact on our online presence and improved our own understanding of this element of 'marketing'. The team were professional, efficient and readily able to explain what they were doing, why and the impact it would have.”
Claire Rodgers
Claire Rodgers
Windsor Forest Colleges Group
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“Open-day numbers are really strong! Around double of what we had last year for Windsor, and the others are looking very positive too.”
Hannah Connell
Hannah Connell
Admissions at Marymount International School London
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“We had a very successful event on Saturday, 125 attendees compared with 107 at our last face-to-face event in 2018 which had been our most successful to date, which is a great result.”
Georgina Hibberd
Georgina Hibberd
Teacher at Vita et Pax
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"Working with Tillison Consulting to increase our local visibility has been a great experience, we have seen significant results in just a short space of time and would recommend their services to any school looking to increase their brand awareness."

Optimising Excellence: Elevate Your College's Online Presence with Expert SEO Strategies

By transforming your college’s digital presence through strategic Search Engine Optimisation, you can dramatically improve your online visibility whilst positioning your college at the forefront of local search rankings for the courses that you offer.

Without a robust SEO strategy, College’s often face the pain of limited online visibility, with potential students and parents struggling to find relevant information, and the risk of being outranked by competing Colleges. Addressing those pain points, our SEO services for colleges aim to significantly enhance online visibility, ensuring that your College is easily discoverable by the right audience at the right time.

Our SEO expertise will enable your institution to be the go-to choice, resulting in increased enquiries, higher enrolments, and improved reputation as a leading College in the local area.

SEO Ranking Position Example

Elevating Excellence: Our Tailored SEO Strategy for Your College

Initial Consultation:

A conversation to understand your current position and pain points as well as fully understand your business goals and expectations.

Keyword Research:

Our SEO specialists will meticulously conduct in-depth research to identify the most relevant and high-impact search terms for your college’s online presence.

Tracking and Analytics Setup:

We set up campaign tracking and Google Analytics for your college to provide valuable insights into website performance, helping us tailor our strategies for maximum impact.

Technical and On-Page Optimisation:

We will optimise your pages to give them the best chance of ranking in the Search Lists.  This will also mean fixing technical issues with the website that are hindering your progress.

Content Strategy:

We will create a content plan and craft content that not only captivates your audience but also strategically aligns with search engine algorithms, boosting your website visibility.

Link Building:

We identify opportunities to build quality backlinks to your site from reputable sources.  This includes local citations that will help you to gain greater visibility in the map stacks.

Communications and Reporting:

We offer consistent updates on SEO performance, keyword rankings, traffic, and conversion metrics, accompanied by monthly meetings to review progress and make necessary adjustments to our strategies.

Scaling and Growth:

We will continuously monitor and adapt your SEO strategy based on data-driven insights, identifying opportunities to scale your college and grow your revenue streams.

Increased Enrolments with our Tailored College SEO Strategies

SEO for Schools Process
Local SEO for Schools Examples

Unlock Academic Excellence: Tailored SEO Services for Colleges

Ensuring your college is discovered by the right audience is crucial, and this is achieved by implementing carefully crafted, bespoke, Search Engine Optimisation tactics. Prospective students and parents typically search for specific keywords to find the most relevant results. With our comprehensive approach, including intensive keyword research, technical SEO, and more, your college will secure a prominent position in the local search results. Ultimately, this strategy delivers increased enrolments, enquiries and open-day registrations

Google Search Console Data - SEO Agency for Schools

Improve Your Performance In Search

We’ll review your website and tell you how we’ll get you better rankings and more website traffic.

SEO Benefits

Our Approach

At Tillison Consulting, our team is well-versed in working with Colleges. With a dedicated SEO team boasting extensive experience and success, we build successful partnerships with a variety of educational institutions like yours.

Through our experience, we understand the unique requirements and needs involved in marketing a College and driving prospective students from search, to site, to Open Days and ultimately to enrolment. Our team goes above and beyond, working hard to collaborate and form a seamless partnership. You can expect regular updates on project progress, performance, and plans, as we go the extra mile to keep you well-informed of performance.

Jessica Wantman
Jessica Wantman
Portland Place School
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"A flexible, friendly team that know their craft. Great to work with and improve results."

Popular Education Marketing Videos

Frequently Asked Questions about Google Ads for Colleges

College SEO services are a number of techniques used to improve your rankings for local searches.

These could include Google Business Profile optimisation, Citation management, Reputation monitoring, Local PR coverage, Mobile Optimisation and Content creation.

All of these combined, with solid technical SEO, will help your college rank higher in the search engine results and in the local pack.

College SEO is a search engine optimisation strategy used to increase search engine rankings for College websites.

If you search for “college near me” and Google shows search results which typically include a Google Maps Pack which includes a list of practices then your business can benefit from Schools SEO.

Keyword research for a College reveals the search terms users use to find colleges like yours and courses they’re interested in, along with data suggesting how many searches there are for those terms.

SEO is a strategy to earn organic traffic and visibility on a national and global scale, whereas local SEO is an attempt to earn this visibility in a certain location.

Google indexes information about local businesses and presents them above the organic search results. This is called the maps pack and it is a great way to attract patients in the local area.

Both use many of the same techniques but Local SEO uses extra techniques such as Google Business Profile Optimisation, attracting reviews and building local citations.

Google Business Profile is a free tool which Colleges can use to manage their online presence on Google Maps and Search.

Colleges can add all their essential information including opening hours, business description and business contact detail (NAP), areas you serve, your business category, photos, posts about updates, deals and events.

Google uses the information in your Google Business Profile and from pages on your site to rank your business for related local searches.

Having a Google Business Profile also allows visitors to contact you or request directions at the click of a button from mobile or desktop.

Speak to a Digital Marketing Specialist Today!

Sally Nash
Sally Nash
Head of Marketing, Lockers Park School
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"The Tillison team have been a joy to work with. Not only are they deep experts in their field (it’s a relief to outsource this technical expertise); they are always helpful, friendly and efficient to work with. I highly recommend working with Tillison for search engine optimisation, website hosting, and PPC".

A dedicated expert will reach out to you to address any enquiries you may have and guide you through the various ways in which we can support your institution online.