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SEO Agency for Schools

Elevate Your School's Online Presence: Be the School Everyone's Talking About

Sally Nash
Sally Nash
Head of Marketing, Lockers Park School
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"The Tillison team have been a joy to work with. Not only are they deep experts in their field (it’s a relief to outsource this technical expertise); they are always helpful, friendly and efficient to work with. I highly recommend working with Tillison for search engine optimisation, website hosting, and PPC".
Georgina Hibberd
Georgina Hibberd
Teacher, Vita et Pax
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"Working with Tillison Consulting to increase our local visibility has been a great experience, we have seen significant results in just a short space of time and would recommend their services to any school looking to increase their brand awareness."
Philippa Ireton
Philippa Ireton
Head of Admissions, Marketing & Communication, Dallington School
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"Incredibly helpful team; very quick to respond and certainly know what they are doing. Really great customer service."
Jackie Pollard
Jackie Pollard
Marketing Manager, LVS Ascot
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"Please can you stop the advertising for the open day 26th June. We have 180 families booked in and have reached capacity. Great job on getting so many attendees registered so quickly."

SEO That Sets Your School Apart From The Competition

Unlock the potential of SEO for your school! With our tailored approach, your institution can seamlessly connect with the local community, making it the top choice for parents and students in your area. 

Imagine the advantage of being the first result they see when searching for educational options nearby. This means more enquiries, more enrolments, and ultimately, more success for your school. 

Not only can our SEO Agency for Schools boost your enrolment rates, but we also solidify your school’s reputation as the trusted educational provider in your neighbourhood. Don’t miss out on the opportunity to dominate your local market. 

We can help your school stand out.

SEO Ranking Position Example

Elevating Excellence: Our Tailored SEO Strategy for Your School

Initial Consultation:

A conversation to understand your current position and pain points as well as fully understand your business goals and expectations.

Keyword Research:

Our SEO specialists will meticulously conduct in-depth research to identify the most relevant and high-impact search terms for your school’s online presence.

Tracking and Analytics Setup:

We set up campaign tracking and Google Analytics for your school to provide valuable insights into website performance, helping us tailor our strategies for maximum impact.

Technical and On-Page Optimisation:

We will optimise your pages to give them the best chance of ranking in the Search Lists.  This will also mean fixing technical issues with the website that are hindering your progress.

Content Strategy:

We will create a content plan and craft content that not only captivates your audience but also strategically aligns with search engine algorithms, boosting your website visibility.

Link Building:

We identify opportunities to build quality backlinks to your site from reputable sources.  This includes local citations that will help you to gain greater visibility in the map stacks.

Communications and Reporting:

We offer consistent updates on SEO performance, keyword rankings, traffic, and conversion metrics, accompanied by monthly meetings to review progress and make necessary adjustments to our strategies.

Scaling and Growth:

We will continuously monitor and adapt your SEO strategy based on data-driven insights, identifying opportunities to scale your business and grow your revenue streams.

Elevating Excellence: Our Tailored SEO Strategy for Your School

SEO for Schools Process
Local SEO for Schools Examples

Get Your School Found In Search

When prospective students or parents search for terms such as “schools near me” on Google, it’s essential for schools to optimise their online presence to be found first. By implementing effective search engine optimisation (SEO) techniques, schools can ensure that their website and relevant information appear prominently in search results. This enables them to connect with a wider audience, and in today’s digital age, being found on Google search results is a vital tool for schools to attract prospective students and engage with their local community.

Google Search Console Data - SEO Agency for Schools

Improve Your Performance In Search

We’ll review your website and tell you how we’ll get you better rankings and more website traffic.

SEO Benefits

Our Approach

At Tillison Consulting, our team boasts extensive experience collaborating with a wide range of educational institutions, including Pre-Prep, Prep, Senior and Sixth Form schools as well as Primary, Secondary, MAT’s and SEN schools.

Your school’s success remains our utmost priority. Our SEO Agency for Schools engage in close collaboration with your institution, ensuring transparent and regular updates on your project’s progress. Our education marketing strategies are focused on consistently delivering outstanding outcomes for your school.

Jessica Wantman
Jessica Wantman
Head of Marketing, Portland Place School
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"A flexible, friendly team that know their craft. Great to work with and improve results."

Popular Education Marketing Videos

SEO Agency for Schools FAQs

School SEO services are a number of techniques used to improve your rankings for local searches.

These could include Google Business Profile optimisation, Citation management, Reputation monitoring, Local PR coverage, Mobile Optimisation and Content creation.

All of these combined, as well as strong technical SEO, will help your school rank higher in the search engine results and in the local pack.

School SEO is a search engine optimisation strategy used to increase search engine rankings for School websites.

If you search for “college near me” and Google shows search results which typically include a Google Maps Pack which includes a list of practices then your business can benefit from Schools SEO.

Keyword research for a School reveals the search terms users use to find schools like yours and courses they’re interested in, along with data suggesting how many searches there are for those terms.

SEO is a strategy to earn organic traffic and visibility on a national and global scale, whereas local SEO is an attempt to earn this visibility in a certain location.

Google indexes information about local businesses and presents them above the organic search results. This is called the maps pack and it is a great way to attract patients in the local area.

Both use many of the same techniques but Local SEO uses extra techniques such as Google Business Profile Optimisation, attracting reviews and building local citations.

Google Business Profile is a free tool which Schools can use to manage their online presence on Google Maps and Search.

Schools can add all their essential information including opening hours, business description and business contact detail (NAP), areas you serve, your business category, photos, posts about updates, deals and events.

Google uses the information in your Google Business Profile and from pages on your site to rank your business for related local searches.

Having a Google Business Profile also allows visitors to contact you or request directions at the click of a button from mobile or desktop.

Speak to a Digital Marketing Specialist Today!

Sally Nash
Sally Nash
Head of Marketing, Lockers Park School
Read More
"The Tillison team have been a joy to work with. Not only are they deep experts in their field (it’s a relief to outsource this technical expertise); they are always helpful, friendly and efficient to work with. I highly recommend working with Tillison for search engine optimisation, website hosting, and PPC".

A dedicated expert will reach out to you to address any enquiries you may have and guide you through the various ways in which we can support your institution online.