The work on our campaigns has significantly improved the ROI, quickly having a positive impact on the cost per sale by improving the percentage of visitors who actually bought something during the visit to our site. The way Tillison Consulting works suits us perfectly – we have been happy to recommend them to our business contacts and will continue to do so.“
John Elston – Web Franchise Manager, Smiffys Australia
Our WooCommerce SEO Agency will boost the visibility of your WooCommerce store, increase your revenue and help achieve your sales goals.
We want to be part of your success
WooCommerce is the go-to eCommerce solution for anyone using WordPress, but figuring out how to get your products to rank organically can be a headache. There are a number of strategies you can employ, but knowing where to start is only half the battle.
That’s where our WooCommerce SEO Agency specialists come in. They’re ready to increase the visibility of your WordPress website with bespoke services so you can achieve the best results.
Our Agency has years of experience in getting WooCommerce stores visible for the right keywords and earning more revenue. Our strategies are unique for your online store, and we guarantee sustainable results from quality traffic
At Tillison Consulting, we don’t just consider the eCommerce market right now. We’re always looking to future-proof our strategies to ensure the best results over the coming years.
Our WooCommerce SEO Agency is adaptable, so we can work with sites that have anywhere from tens to thousands of products with custom campaigns. From the beginning we have the buyer in mind so that your organic traffic and conversions will only rise, and you’ll be kept in the loop every step of the way. You can even get a free SEO audit to discover what might need the most attention.
1600% boost in sales through WooCommerce
Our WooCommerce SEO Agency helped an electronic WooCommerce store’s revenue skyrocket. We can do the same for you.
Your content matters. We research the keywords you need and we optimise your posts and pages for maximum visibility.
Every great site starts with a strong foundation. We build that foundation for you, using gold-standard SEO practices.
Meta titles, descriptions and image alt tags are all incredibly important when it comes to SEO but are usually overlooked. We’ll take care of those for you, making sure they’re filled in correctly for the best keywords.
WordPress and WooCommerce have a plethora of plugins – we’ll make sure your site has the ones it needs to optimise performance and maximise rank and traffic.
For those competitive terms, we’ll need to build or earn high-value external links to your pages to outrank competing posts and pages.
We’ll tackle technical WooCommerce SEO; XML Sitemaps, Category Pages, Pagination, robots.txt and a host of other optimisation strategies to make your WooCommerce store easier for bots to crawl.
We’ll configure Google Search Console for the best results and manage error reports, XML sitemap configuration to maximise crawlability and indexability of your site.
The short answer is no. In today’s Google algorithm there is no ranking benefit in including keywords in your domain name, but you should consider the “clickability” of your domain name, which could increase the CTR rather than the rankings.
Indirectly, yes. Optimising pages for relevance, speed and improving visitor experience will help support your SEO strategy and are factors in the Google Ads Quality score.
Optimisation can therefore increase ad rank and lower the average cost per click, not to mention those all important conversion rates too, of course!
The volume of internal links to a page helps search engines understand which of your pages are the most important on your site.
The anchor text used to link to pages indicates what a search engine might rank that page for.
Yes, posting great blog content can help your SEO strategy.
Firstly, creating optimised blog content can rank those pages in Google and attract traffic to your site. This content is often much easier to rank than your sales pages, which are typically much more competitive.
Secondly, linking from relevant, supporting content to your sales pages helps a search engine understand your depth of knowledge and expertise.
Page meta titles and descriptions and image alt tags, for example, help search engines understand what a page is about and what it might consider ranking that page for.
Yes, as part of the wider user experience signal used by search engines.
Google (other search engines are available) stated way back in 2010 that “Like us, our users place a lot of value in speed – that’s why we’ve decided to take site speed into account in our search rankings“.
And even if page speed weren’t a ranking factor, it is most certainly a factor in increasing conversion rates, getting you more leads and sales.
So yes, you (or we) should work hard to optimise your WooCommerce store’s page speed.
There’s no simple answer to this other than, “it depends”.
Pay Per Click (PPC) works beyond Paid Search – across a huge display network where banner ads can be displayed, for example. SEO can’t compete with that directly.
However, comparing paid search with SEO, there are pros and cons to each;
– you pay for every click with PPC, but organic clicks are free
– PPC can deliver traffic almost immediately, whereas SEO takes time and investment to build and create a solid return
– the ROI from SEO typically outweighs that of PPC
In our experience, there is typically room for both within a Digital Marketing Strategy and those businesses which dominate their market invest in both.
SEO is part of a wider Digital Marketing Strategy.
Optimising your pages and your site to rank higher in search engines can deliver more traffic, but it is equally important to consider;
WordPress SEO should be considered as a continuous investment with results improving steadily.
The optimisation of pages and technical SEO can have an impact on rankings within days, but that does not necessarily mean your site will rank top for every keyword within the same time frame.
Typical factors to consider are;
Our team will work with you to create realistic goals which are achievable within your budget and to avoid engaging in battles you just can’t win without a budget to match.
SEO Analysis will establish whether WooCommerce product category SEO is important for your project.
If there are search terms we can rank your Product Category pages for, you can be sure that will be part of the SEO strategy.
Keyword rich URLs are typically the default standard in a WooCommerce site, but may need some optimisation.
SEO Friendly URLs may be an important part of your WooCommerce SEO project, but possibly not a critical priority.
Optimising image alt texts and image descriptions can help with on-page optimisation – helping your page or post rank higher – but can also help surface images in Google Image search and land your WooCommerce store some free traffic too!
We’re getting deep in to complex, technical, international SEO using a HREFLANG implementation to determine which pages should rank in which country and for which language.
Yes, we can optimise your WooCommerce store for multilingual SEO.
noIndex tags are used to inform search engine bots not to include pages, posts or other content in their index.
For example, you may have some pages on your site such as tag categories which are great for humans, but aren’t really for a Search Engine.
A Robots.txt is included in most websites. Whilst a robots.txt file isn’t a requirement, it can certainly help with SEO.
We’ll configure your WooCommerce robots.txt file to tell Googlebot and others which sections of your site it should access and crawl, and which it shouldn’t.
That will help make better use of your crawl budget and stop search engines indexing content you wouldn’t want listed.
Where necessary, we use 301 redirects to point bots and humans to new pages, when old pages have been removed.
That passes the value of the old page or post to the new page or post, usually along with the ranking of the old post or page too.
It also means that humans visiting an old link are presented with a relevant page, rather than a nasty old 404. Yuk!
Absolutely. If there is search traffic to be won and sent to the product pages on your WooCommerce store, product page SEO will be in your strategy.
Find out what else we can do for you
Our eCommerce SEO strategies increase organic traffic to your store and ensure it ranks higher in the search results.
Gain traffic and increase sales for your eCommerce store through a PPC campaign, optimised by our team of Google Shopping experts.
Our experienced specialists will significantly improve your return on investment through Google Ads management.
Our Microsoft Advertising experts can drive high-intent traffic to your website, boosting sales and enquiries by up to 15%.