Through our Google Ads Training packages, we will share our wealth of knowledge in order for you to be able to run a successful account yourself. Tailored to meet your business’ needs, our training is suitable for people that are either trying to set up their own Google Ads account, or are currently running one but would like to get more out of it.
It may seem obvious, but having a solid structure for your Google Ads account is paramount to the success of your campaigns. We’ll take you through the ways to structure your account so you can control how you want your ads to be triggered.
Sometimes you’ll find that the most desirable keywords for your Google Ads campaign aren’t necessarily the most cost-effective. We’ll show you how you can identify keywords that have considerably less competition but remain relevant to your business.
When paired with the correct ad extensions, compelling ad copy will help you to boost the performance of your campaign by up to 10%. We’ll show you our guidelines for writing keyword-rich copy that is engaging, informative and tailored to the right audience.
In an intensely competitive realm like Google Ads, it’s important you’re doing everything you can to lower the cost per click for your keywords. We’ll take you through the foolproof methods for reducing cost per click without impacting on your Return on AdSpend (RoAS).
Boosting your CTR’s are an easy way to increase profits. There are a number of ways to do this without significantly increasing your overall costs. We’ll show you the best practices to do this and how this translates into increased returns.
Although optimising your click through rate is important, monitoring how many clicks are converting shows the real effect that Google Ads has on your business. We’ll introduce you to the essential tools to help track how many clicks are leading to completed sales and enquiries.
We gained a huge amount of knowledge from the training sessions which we’re still implementing.
I’ve set up some of my own ads using the system I was shown and they’re going very well too!
Learn how to implement a successful SEO strategy through bespoke, one-to-one SEO training sessions with one of our experienced Specialists.
Get a detailed insight into your current organic rankings and understand what’s stopping your website from ranking higher.
Learn how your customers are finding and engaging with your website, and how you can gain useful business insights from this information.