Audience Targeting AdWords On Ad Networks: Utilising Existing Email Lists

Audience Targeting AdWords On Ad Networks: Utilising Existing Email Lists

Audience Retargeting

Firstly, let’s explain ‘Audience Targeting’ Adwords. You may already be familiar with remarketing AdWords, which allows you to target visitors to your site with ads across Google’s Display Network to reinforce and build trust in your brand and ultimately, to drive returning visitors to your site. This is just one example of an audience you might […]

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What The Major Facebook News Feed Changes Mean For Businesses

What The Major Facebook News Feed Changes Mean For Businesses

Marketing News

Mark Zuckerberg sensationally announced changes to Facebook’s news feed and the algorithm at the beginning of 2018. These changes have already been implemented and will continue over the coming weeks and months.  But the big question is – how will the Facebook news feed changes affect businesses and brands?  What are the major Facebook News […]

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Boost Your Event’s Online Presence – A Simplified Guide To Event Website SEO

Boost Your Event’s Online Presence – A Simplified Guide To Event Website SEO

SEO Tips and Tricks

Fact: Organic search is still the main driver of traffic online. It accounts for 51% of total traffic to websites, whilst paid search and social media can only manage 10% and 5% respectively. Meanwhile, in the face-to-face arena, about 80% of marketers believe live events are critical to their companies’ success, according to Bizzabo. But, what […]

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6 Video Marketing Tips To Produce A Successful Video For Your Brand

6 Video Marketing Tips To Produce A Successful Video For Your Brand

Brand Marketing Strategies

Nowadays, videography is a hugely popular aspect of online marketing. Including video marketing as part of your marketing strategy will massively help to drive leads to your website. To successfully use video marketing in your marketing strategy, here are six tips to produce a successful video. Let’s take a look!   Make It Relevant To […]

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