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Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.
In the dynamic realm of digital advertising, the clash between Facebook Ads and Google Ads is a perennial debate. Each...
What is Google Ads’ daily budget? The daily budget in Google Ads refers to the maximum amount of money you’re...
What Is An Influencer? There are varying degrees of influencers and inevitably as they have become more powerful and prevalent...
What Are Canonical URLs? A canonical URL (or “canonical link” or “canonical tag”) is a technical element used in search...
Launching a website is an exciting endeavour, but success lies in meticulous planning and execution. From pre-launch preparations to post-launch...
Working with a huge number of eCommerce stores over the last 10 years, we’ve seen an evolution in the way...
Having a sales description of your product when a customer is ready to buy is one thing, but how do...
What is a Custom Intent Audience? To understand what a Custom Intent Audience is, you must first understand audience targeting...