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Google Ads Tips

Google Ads strategies to increase traffic, lower the Cost per Conversion and increase ROI from every Google Ads campaign along with Google Ads news, updates and commentary.

The Essential Guide to Negative Keywords in Google Ads

How to Promote Your Event on Google Ads

There are a multitude of ways to promote your event on Google, from Paid (Pay per Click, Pay per View...

Google Ads Tips Google Marketing Tools and Strategies

Google Ads For Education

Are you looking at how you can reach more potential students and increase enrolment numbers for your school or college?...

Education Google Ads Tips

Your Guide To Improving Google Ads Quality Scores

Your Google Ads quality score matters, and it highly contributes to the success of your Google Ads campaigns. Scored out...

Google Ads Tips Google Marketing Tools and Strategies

How Chiropractors Waste Budget on Google Ads

Chiropractors serving a typical UK town should be expecting at least 40-70 inbound website enquiries and/or appointment bookings from new patients...

Google Ads Tips Google Marketing Tools and Strategies

Manual Bidding vs Automated Bidding: Which is Better?

Pay per click campaigns have many options to choose from. These can include Google Ads for Search, Display, Google Shopping...

Google Ads Tips Google Marketing Tools and Strategies

The End of Expanded Text Ads & Its Wider Implications

At the end of August 2021, Google announced that from June 2022, expanded text ads will no longer be available....

Google Ads Tips PPC Tips

Why Your Google Ads Disappeared – and How You Can Fix Them

Google Ads can be fickle, and sometimes it might seem like your ads have disappeared from the search results entirely....

Google Ads Tips PPC Tips

Bidding on Brand Terms in PPC: T-Time With Tillison

A contentious question with no definitive answer has been argued over for many years online: should you bid on brand...

T-Time with Tillison Google Ads Tips