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Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.

5 Easy AB Tests To Make Your Checkout Pages Convert Better
A/B testing is a simple and effective way to improve your checkout pages and increase conversion rates. By comparing two...
Device Mockup created from a href=httpsdeviceframes.comtemplatesiphone-13iPhone mockupsa - How to fix image size in merchant centre
Google Merchant Centre is an integral part of any shopping campaign, but a lot can happen that can negatively affect...
Diagram of browser displaying 5 ways to improve shopify image optimisation for SEO
Image optimisation is an incredibly overlooked component in improving a page, or website, SEO. In the modern, digital shopping experience,...
Google Pixel 6 mockups
As with any eCommerce site, your product pages are your bread and butter, and WooCommerce isn’t any different. When you...
5 Easy AB Tests To Make Your Product Pages Convert Better (1)
To achieve a high-converting eCommerce website your product pages need to be as user-friendly as possible. The easier they are...
A laptop screen displaying the Google Search Console page
Google Search Console is a handy tool for webmasters wishing to improve their websites. It’s a web service from Google...
Updating Robots.txt files for WooCommerce Sites
Understanding what a robots.txt file is and how to use it is essential when it comes to technical SEO for...
5 CRO Tips for High-Converting eCommerce Category Pages
Your category pages are a window for your website visitors to view what it is you sell and ultimately find...
Text with a laptop displaying an electric scooter website on a laptop screen
As a Shopify user, your product pages are incredibly important. They are your opportunity to showcase your products and lead...
WooCommerce Linked to Google Search featured image
Google Search Console is a brilliant platform that helps you to understand your site. Whether you’re looking to understand how...
301 Redirects Sign for Woo Commerce
Whether you’re working on an eCommerce website or not, being able to navigate around your site with ease is essential,...
Checkout Page CRO Tips
Your checkout page is the final step to turning website visitors into customers on your website. From expensive shipping to...
A diagram showing the idea of a URL redirect
Redirects are an essential part of managing your web pages, ensuring a frictionless user experience and improving your technical SEO....
Numerous phone displays showing product pages
Whether you’re using Shopify, WooCommerce or Magento I think we can all agree that your product pages are the biggest...
Computer screen displaying an example robots.txt
A robots.txt file is a crucial but sometimes overlooked component in optimizing a website’s technical SEO. In this blog, we’ll...
Scary Monsters Digital Marketing Problems
Some people lose sleep over ghosts, ghouls and poltergeists. Others are scared of vampires and werewolves. Then there are digital...
Screenshot of Google's search bar
Magento 2 is the latest offering of one of the best eCommerce platforms on the web. Hundreds of thousands of...
Wedding Venue
The Google Network has a multitude of marketing opportunities for wedding venue owners, from Paid (Pay per Click, Pay per...