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Digital Marketing Blog

Our digital marketing blog keeps you up-to-date with trending topics from the world of digital marketing and offers tips and tricks for how to optimise your marketing strategy.

Preloading Key Requests to Improve Pagespeed
What Preloading Key Requests Means Preloading key requests is a technique that allows you to load important resources, such as...
Lazy Loading and How it Works
Lazy loading represents a clever technique utilised in website development that enhances the loading process of content such as images...
How to Optimise Images to Increase Pagespeed
Why Images Affect Page Speed The Best Image Formats for Page Speed How to Optimise Image Speed and Load Times...
6 Awesome WordPress Plugins for Minifying Javascript
JavaScript is minified by removing any unnecessary characters and whitespace from the code while preserving its functionality. These WordPress Plugins...
5 Popular Javascript Minification Tools
JavaScript is minified by removing any unnecessary characters and whitespace from the code while preserving its functionality. Related: Pagespeed: Minification...
How to Use Caching to Optimise Pagespeed
Web Page Caching Explained Server-Side Caching Tools WordPress Plugins for Web Page Caching Magento 2 Extensions for Web Page Caching...
6 WordPress Plugins For Optimising Images
These plugins can help to speed up your WordPress site by optimising and compressing images. Each plugin has its own...
10 Tools for Compressing and Optimising Web Page Images
Enhance your website’s performance and elevate user experience with a diverse range of exceptional image compression and optimisation tools. In...
Using Image Offloading to Improve Pagespeed
Platforms to Use for Image Offloading WordPress Plugins for Image Offloading Magento 2 Extensions for Image Offloading Optimising your website’s...
CDNs to Use With WordPress
A CDN, or Content Delivery Network, is a network of servers that helps deliver your website content to your visitors...
Shopify Apps for Optimising Images
In today’s digital landscape, where speed and user experience matter more than ever, having a visually appealing and fast-loading Shopify...
Page Speed Minification of Code
Why Minification is Important for Page Speed Code Minification Explained Code That Can Be Minified to Improve Page Speed HTML...
5-Step Digital Marketing Strategy for Fundraising
As digital platforms and social networks swell with an influx of users, it’s high time for non-profit organisations to architect...
Paid Advertising Opportunities for Charities and Fundraising
Paid advertising can be a powerful tool for charities to reach new audiences, engage with donors and supporters, and drive...
Instagram Marketing Strategy for Fundraising
An Instagram marketing strategy for fundraising can be a powerful tool to engage donors, volunteers, and supporters, build trust and...
Video Marketing for Fundraising
Video marketing for fundraising can be a powerful tool to engage donors, volunteers, and supporters, build trust and credibility, and...
Content Marketing for Charities and Fundraising
Content marketing for charities and fundraising can be a powerful tool for engaging donors, volunteers, and supporters, building trust and...
Facebook Ad Formats for Charities
Facebook Ad Types Here are a variety of different Facebook Ads types, and what their specifications, features and benefits are:...