Little Monsters is a home grown business run by Dave and his wife Joanne. They sell fun, what could be better?
With a range of bouncy castles and other inflatables for hire and even a rodeo reindeer, Dave approached us with a problem – he wanted to grow his business and get more bookings for locations within reach of their local base. He’d heard of the power of Google AdWords, but didn’t really understand it or where to start.
After spending time to understand the products involved and what represented “a win” and what didn’t, we got to work building a tightly-targeted search campaign to drive relevant traffic to the web site. Using location based keywords in one campaign and location targeting on another, we were able to restrict the traffic to an audience we knew Dave could service and could therefore maximise the ROI.
And maximise the ROI we did. Since creating the campaign, sales have increased by 40% and is constantly improving as we optimise more and target a wider range of products. So much so, Dave has created another business with a new web site.
Recommended to Tillison Consulting by his web developers, Dave is really pleased with the results of our partnership:
“The guys are really friendly and I can talk to them about ideas I have or things I want to try for my business. As our sales have increased by 40% and we’ve had some great opportunities off the back of the campaign, I’ve no hesitation in recommending Tillison Consulting, I already have to a few people.”