Entries from March 2008

Poor Conversion Rates Explained

March 31st, 2008 · No Comments

There’s been a common theme for many of the conversations I’ve had with new clients recently: poor traffic conversion rates.
It’s a subject, like many in the world of marketing, that is completely subjective - it will depend entirely on your business, the market sector, your product, your prices, competitors and a whole host of other […]

Tags: Approach · Conversion · Sales · AdWords · Online · Word of Mouth · marketing

AdWords Phishing Alert

March 25th, 2008 · No Comments

One of my clients just asked about this suspicious email from Google:

From: Google AdWords [mailto:reactivation@google.com]
Sent: 25 March 2008 02:58
To: [removed]
Subject: Please Update Your Billing Information

This message was sent from a notification-only email address that does
not accept incoming email. Please do not reply to this message.
——————————————————————————–

Dear Google AdWords Customer,

Please […]

Tags: AdWords · Google